Services

Working with businesses who have a passion for delivering outstanding experience and beautiful aesthetics.

The Place Atelier Place Vision

PLACE VISIONING

Envision how prime real-estate, hospitality, memberships and tourism destinations can be brought to life through every aesthetic detail. Set the direction for those involved in developing and launching these assets.

  • We undertake safaris in cultural hotspots to uncover heritage, customs, influential local tastemakers, and cultural partners.

    : On-location research

    : Tastemaker Interviews

    : Profiling sub-cultures & segments

    : Findings in mixed-media formats

    : Team briefings

  • We envision future-orientated visions with cultural, architectural and brand identity context.

    : Descriptive Vision

    : Visualised concepts

    : Design team briefings

  • We develop the journies through spaces showing how guests encounter the story of place.

    : Multi-sensory experience design

    : Signature design codes

    : Artistic programming directions

    : Briefing & overseeing suppliers

The Place Atelier Market Positioning

MARKET POSITIONING

Discover how your brand can rise and be at the forefront of cultural relevance.
Uncover your niche and forge advantageous relationships with your most valued customers.

  • We craft distinctive market positions that make hospitality, fashion and lifestyle brands impossible to ignore.

    : Key market trends

    : Competitor Landscape

    : Consumer profiling

    : Business Implications

  • We identify standout propositions that responds to what’s new and next in wellbeing, culture, retail and membership.

    : Category & customer trends

    : Business Case development

    : Selection of delivery partners

  • We build internal teams and select quality partners for launch into new markets.

    : Select the right minds and skills

    : Develop in-house creative studios

    : Briefing and overseeing launch

    : Briefings for design & marketing